The average growth rate of the video games market is 10% per year. Currently the total revenues of games & hardware is larger that the music and DVD industry combined.

It is to be expected that the mediaspend of ingame advertising will grow up to 2 Billion in 2012.

Ingame advertising will bring great opportunities for great brands like Coca-Cola, Mars, McDonalds and other world leading brands and global potentials.
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