This blog is interesting for Brand managers and Marketing managers. It shows you how games can help to achieve marketing objectives and includes postings about digital interactive branding, like branded utilities and social media for organizations & brands. Check out www.brandnewgame.nl for more information what digital interactive concepts can do for your brand. Or visit www.brandnewplayground.com for more information about my book!
Tuesday, February 8, 2011
Coca-Cola Siege: Game-inspired Commercial
Coca-Cola does it again. Clearly a game-inspired commercial (World of Warcraft unmistakenly) after 'Happy World' (inspired by Grand Theft Auto - see previous post on this weblog).
If Coca-Cola wants to relate with gamers, why not develop a real cool and immersive game instead of those casual advergames they have been producing up to now? Call BrandNewGame and have them develop a game-concept for you!
Visit www.brandnewgame.nl
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