This blog is interesting for Brand managers and Marketing managers. It shows you how games can help to achieve marketing objectives and includes postings about digital interactive branding, like branded utilities and social media for organizations & brands. Check out www.brandnewgame.nl for more information what digital interactive concepts can do for your brand.
Or visit www.brandnewplayground.com for more information about my book!
Monday, June 29, 2009
Why So Serious?
A Hommage to the great actor Heath Ledger.
A fantastic prizewinning example of an alternate reality game to pre-hype the film The Dark Knight, 10 years after Nokia invented the genre. Just click on the film below.