This blog is interesting for Brand managers and Marketing managers. It shows you how games can help to achieve marketing objectives and includes postings about digital interactive branding, like branded utilities and social media for organizations & brands. Check out www.brandnewgame.nl for more information what digital interactive concepts can do for your brand.
Or visit www.brandnewplayground.com for more information about my book!
Friday, March 2, 2012
Friday Fun: Coke & Mentos Fountain Fest
I am preparing a presentation about the future and when I thought about an explosion of content I thought about the 2011 YouTube hit with Coke & Mentos. Great community driven viral branding! ;-)