My conclusion of this great video is that:
1. Young generations never change in behavior
2. We all want to make a difference
3. We still want to be individuals that belong to groups (which is a paradox ;-)
4. Nowadays we have unlimited options to claim 5 seconds of fame and leave a digital footprint
5. We want to share with our friends, relatives and connections what we do, when, where and how
We All Want to Be Young from box1824 on Vimeo.
The movie "We All Want to Be Young" is the outcome of several studies developed by BOX1824 in the past 5 years. BOX1824 is a Brazilian research company specialized in behavioral sciences and consumer trends.
This movie has an open license by Creative Commons.
Written and directed by Lena Maciel, Lucas Liedke and Rony Rodrigues.
Thanks:
Zeppelin Films
box1824.com.br
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