This blog is interesting for Brand managers and Marketing managers. It shows you how games can help to achieve marketing objectives and includes postings about digital interactive branding, like branded utilities and social media for organizations & brands. Check out www.brandnewgame.nl for more information what digital interactive concepts can do for your brand.
Or visit www.brandnewplayground.com for more information about my book!
Thursday, August 5, 2010
Building the Marketing Plan: A Blueprint for Start-ups
Quite an extensive presentation how to build a marketing plan, but perhaps interesting for startup gamecompanies...