Tuesday, March 23, 2010

Absolut overraded: I am here!

Over hyped?













I watched the short film 'I am here' by Spike Jontze (sponsored by Absolut Wodka) yesterday evening and must say I was somewhat disappointed. Sure it's a great and innovative way to show how consumers related to the internet might end up (uploading data in our heads through a socket in the wall) and of course there was the 'love-story' part between computer-people, but was it just that? A sort of Romeo and Juliet robotic love story?
I guess I expected more from the relations people would have with computers in the future and how much they already mean to us in our daily lives, since we have become so reliant on them (and our cell phones...).

If you want to form an opinion of your own (which you should) be sure to check it out here:

http://www.imheremovie.com/

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